3 thoughts on “How to live broadcast on the video number”

  1. The method of live broadcast live broadcast is as follows:
    mobile phone: Honor 60.
    system: Magicui5.0.
    app: WeChat 7.0.20.
    1. After entering the WeChat video number, click the character icon in the upper right corner.
    2, then click the launch button below to click the live broadcast in the pop -up window.
    3. Click the shopping bag icon in the upper right corner.
    4. Select the product to bring the goods, click to add, if there is no product, click to add the product.
    5, then go to your own small shop to add new products.
    6, click to start the live broadcast after adding.

  2. 1. The main process of live broadcast and cargo
    (1) Preparation of preparations
    1. Selection selection preparation: Each introduction to the promotion should not be too much
    2, live broadcast tool preparation: mobile phone, computer, camera camera
    3, live broadcast time: exact time to accurate time, promotion and preheating in other channels such as WeChat, circle of friends, and communities in advance;
    4, determine other participants and their responsibilities, including background and interactive personnel;
    5, layout scenario, lighting, product placement, camera location, etc.
    (2) Preparation of live broadcast site
    1, preparation and checking the shooting prop (1h in advance)
    2, the anchor at least half an hour in advance to preparation: sorting out the appearance and live broadcast ideas
    3, color rehearsal Opening part: The anchor enters the scene test recording, detects lights, radio, etc.
    (3) During the live broadcast
    1, anchor:
    (1) Before broadcasting: ensure network quality, camera shooting status, quickly sort out products, etc. Based on the plan of the day, they focus on guiding the audience: teach the audience to buy orders; throw product topics: use coupons to attract audiences to answer questions; guide attention and like.
    2, other participants
    (1) Real -time record comparison of the number of viewers and the number of fans
    (2) Follow and record the problems raised by the audience, actively participate in interaction, mobilize the active atmosphere; r;
    (3) Pay attention to the live broadcast site and the situation in the live broadcast room.
    (4) The upper and lower shelves of the activity link
    (4) After live broadcast
    1, timely save live video;
    2, statistical related data: total amount of viewing; total amount of powder increase; purchase; purchase Number of willingness: purchase number; purchase of products; products with high attention ...
    . How to improve the effect of live broadcast and goods?
    1. The importance of early planning
    The schedule is at least one week in advance, leaving the design time for posters, preheating for the editor to make a public account, and leave enough preheating for community operators. It is destined to be a live broadcast. It is destined to be a live broadcast of failure. When the early broadcast was launched in the early stage, we must let the old fans of private domains get angry in order to let the official platform of the video number see your efforts, so that there will be more and more traffic to enter your live room.
    2. Differentiated by live broadcast
    The live broadcast on the current video number is increasing, and many live broadcasts use mobile phones to broadcast, so if you want to attract public domain traffic, then the quality of your live broadcast naturally needs to be improved, including lighting , Screen, Live Flowing, etc.
    3, improving the self -ability of the anchor
    The anchor as the main guide of the live broadcast, the anchor's own ability has a great impact on the quality of the live broadcast. The anchors can watch the live broadcast of high -quality anchors of other platforms, and spend a few more hours a day to learn, record, and exercise to improve themselves.
    4, the importance of live re -examination
    No matter how late the live broadcast, the live broadcast team must do a good job of live broadcasting, find the success of this live broadcast, and the optimized points.

  3. What kind of live -broadcasting gameplay is there in different types of accounts?
    It through the new anchor "Ranking" can be found that half of the top ten live broadcast account accounts are all from brand merchants.
    01 physical category
    Due to the influence of the environment, more and more merchants with physical stores have begun to launch live video broadcast live broadcast. Essence
    The "Zhou and Zhou Dance Clothing" as an example, this account adheres to the daily live broadcast, with an average live broadcast period of about 13 hours, an average number of viewers 17.67W, and a single GMV of 7.47W.
    Please click Enter the picture description
    This live broadcast mode can effectively cultivate users' viewing habits, long -term live broadcast can also cover wider population and get higher popularity.
    02 Knowledge anchor
    The knowledge paid anchor has many other. They spread the content of value to users, talk about the topic of user interest, pull in the distance between the user one.
    Although such anchors are high, the basic logic is the same. It recognizes its own advantages and the content of output is consistent with the image. By establishing friendly relations with users, selecting suitable products to achieve soft monetization effect.
    This live broadcast appears, providing better commercial monetization tools for content creators. New TV data is used as a professional data analysis tool for the video number, providing "popular ranking" and "cargo ranking" tools.
    In the display of the popularity and cargo in various fields through display daily/week/month, it can help more video number creators to find benchmark accounts and learn live broadcast skills. Welcome to go to the official website of Xinshi Data (XS .newrank) Experience.

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